Event
In your system, Events are an important part of tracking user behavior or activities that occur on the platform. These can be actions like clicks, page views, form submissions, or other custom events that you need to measure.
1. Popular Event Types
Google Events: Events are integrated and tracked through Google Analytics or Google Tag Manager, helping to collect detailed data about user behavior
- Number of clicks.
- Product interactions.
Event OB: (Onboarding Events) Events related to the user’s first experience when they interact with the system.
- Complete account registration.
- Start or complete a tutorial.
- Initial setup actions, like uploading a profile picture, linking accounts.
2. How Event Tracking System Works
How to store Event data:
Event data is stored in databases or through analytics tools, including:- Timestamp of the event.
- Event Type.
- The associated user ID (User ID).
- Event channel/device (Platform: web, mobile, desktop).
Event Data Collection Tools:
- Google Analytics: Track specific actions on your website or app.
- Automatically record OB Events: via API or built-in scripts.